Tap into the power of persuasion: Believing in your product is crucial, but don’t fool yourself
Believing in the product you are selling is, of course, a strong motivator, but when tapping into the power of persuasion it is important to consider how other motivating factors may lead to self-deception. Roger Dooley , author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing [...] Click here to view original [...]